How to Attract New Followers to Your Instagram Food Page
Jan 10, 2020 03:30 PM EST | By Staff Reporter
Instagram fame has become all the rage in the last few years, not just for the amount of attention and recognition that a bustling page can offer, but also the opportunity to make some cash on the side as an influencer.
Instagram has changed a lot since its debut in 2010, but as of today, it's one of the most widely-used apps on both the Android and iTunes stores. Whether you're a business owner looking to boost your sales and expand your reach or an Instagrammer looking to cement your place among the app's biggest names, this guide is for you. Keep reading to learn how to attract more followers to your Instagram page.
What do people want to see from a brand or content creator? More than anything else, they want a genuine brand that is also original with its content and products. This can be a challenge with millions of users on Instagram and other social media platforms, but it's certainly not impossible. Keeping your content original, generating new ideas, and differentiating yourself from the competition are the keys to success; no matter what your Instagram goals are.
What makes content original, anyway? Hasn't pretty much every idea been done in one way or another? This is probably the first set of questions you'll ask yourself, and understandably so. It can be overwhelming to face the myriad of ideas that have been thought of throughout time, but the important thing to remember is that you are what makes the idea unique. Everyone has a different idea of what certain ideas, processes, etc. should look like. Everyone brings a unique take to old favorites and new ideas alike.
Staying original simply means staying true to yourself. Don't be afraid to show your personality in your content, as this is what will attract the most followers. The more genuine you are, the better off you'll be on any social media platform.
Buy Real Followers
With so many scam services in the industry, you're probably wondering whether or not it's even possible to buy active Instagram followers.
The first thing to look at are credentials. If the service has been reviewed by legitimate or reputable press outlets or websites, you're probably dealing with a great service. Forbes, Entrepreneur, and other sites have all featured certain Instagram services on their sites, and these are generally the best ones to start with. You'll want to keep an eye out for poor reviews, shady or incomplete website design, strange payment methods, or rebranded sites that have already been shut down for such practices.
Real followers can be delivered to your page in as little as a few minutes, or over an extended period of time if you so choose. An extended delivery makes for a more organic look to your growth, as suddenly gaining 1,000 followers overnight is just a little suspicious!
Complete Your Profile
When you visit a new site or profile, your brain decides in just a few seconds whether it likes it or not. This is crucial to a successful Instagram page and to boosting that follower count. A complete, crisp profile not only looks professional, but it looks legitimate. Be sure you've got your best stories or images in your highlights, a complete bio, a good profile picture, and a clean page all around.
A well-organized and aesthetically-pleasing page can make all the difference between a new visitor hitting that follow button or logging off your page. If you want to attract and keep potential followers' attention, you must clean up your page.
Don't Forget the Hashtags!
Hashtags are the heart and soul of Instagram; they provide a beacon by which potential followers can locate your content based on the tags. When someone searches for #beautytutorial, you want to be at the top of the list if you're a stylist page. Without the right hashtags, potential followers won't be able to locate you to begin with, let alone take a look at your content.
Hashtags should be creative and simple, and if you're posting content that falls under any trends, include hashtags that are currently being used by the trending posts. Hashtags can be used on other social media platforms (like Facebook) as well to drive people to those pages, and by default, to your Instagram page as well. Don't forget to connect your accounts and make them work together rather than against each other.
Chill Out on the Selfies
Yes, Instagram is the selfie capital of social media, but that doesn't mean your entire page should be dedicated to pictures of your face, especially if you're looking to attract new followers to your page. Imagine finding an Instagram page full of nothing but selfies; you'd probably get bored pretty quickly with content like that. People like to see content that is moving, impactful, and compelling, and the fact is, selfies don't invoke that kind of emotion.
There's nothing wrong with posting selfies, as long as you're offering more valuable content alongside them. We all love a self-confidence boost when people like our selfie posts, but as a content creator (or business page), you have a responsibility to provide your followers with high-quality content they enjoy. Don't drown followers in selfies, keep them limited to 1-2 posts per week if possible. The rest of your content should be setting you apart from the rabble of selfie-posting users. Keep posting great content, and good luck with your page!