Tag: Seafood Watch

'Fishpeople’s Unique Seafood Meals Packaging Wooes Consumers

As a way to celebrate American Fishermen, Fish + People Inc. (Fishpeople), introduced a customized packaging of its new line of Wild Caught Frozen Fillets by putting a picture of the fisherman and where the fish was caught on every package. Because of this very “personal” kind of promotion, consumers get hooked in buying the seafood meals to know who caught the fish that they’ll about to eat. Isn’t that just brilliant?
By Rhea Penaflor
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