Disney to Stop Some Junk-food Ads on Kids' TV, Websites
Jun 05, 2012 10:20 AM EDT
Walt Disney Co, owner of the ABC broadcast network and a suite of cable channels, will stop accepting some junk-food ads on TV programs, radio shows and websites aimed at children, according to sources with knowledge of the plan.
Disney Chief Executive Bob Iger and first lady Michelle Obama plan to make an announcement on Tuesday in Washington, the sources said.
The United States faces an obesity epidemic. Nearly one-third of U.S. children are overweight or obese, and a 2006 Institute of Medicine report said junk food marketing contributed to childhood obesity.
Like Us on Facebook
The Disney move follows New York Mayor Michael Bloomberg's announcement last week of a plan to ban sugary drinks larger than 16 ounces (about half a liter) in most restaurants, theaters, delis and vending carts throughout the city.
The ban, also aimed at fighting obesity, would affect drinks equivalent to what McDonald's Corp calls small and has incensed food and beverage makers, many of which have agreed to voluntary nutritional measures.
Disney plans to cut advertising during children's programming on its networks such as ABC and Disney XD or its kid-focused websites for foods that fail to meet minimum nutrition requirements, the sources said.
A Disney spokeswoman declined to comment on Tuesday's announcement.
The media and entertainment conglomerate introduced voluntary guidelines in 2006 that prohibited licensing of Mickey Mouse and other Disney characters for foods that fail to meet minimum nutrition the requirements.
The guidelines set limits on the amount of calories, fat and added sugar for main and side dishes and snacks.
Last year, top U.S. food and drink makers including Kraft Foods, Coca-Cola and Kellogg Co agreed to voluntary nutrition criteria for products advertised to children.
The country's largest retailer pleaded guilty to six counts of violating the Clean water Act. The retailer was found guilty and fined over 110 million dollars for the illegal disposing of fertilizer , bleach and pesticide compounds into the sewer system, among other environmental violations.
A lot of information on the sugar and calories contained in alcohol is hidden behind fancy advertising, eye catching labels and deceptive tag lines such as 'lite' or 'diet.' Alcohol offers plenty of fun and plenty more calories. Here area few facts I bet you did not know.
There is a high alert mode for people suffering from allergies to peanuts, as some of the biggest and most important walnut crops around the world have been damaged, which could cause providers to “cheat” their way through and send out peanuts instead of walnuts – which could lead to many tragic mishaps across the planet.
Egg yolks have come under a barrage of attacks from fitness experts and weight watchers recently. The sweet yellow center of an egg has been criticized for its cholesterol and fat content. Though the egg yolk may not sit well in the bowels of weight watchers, the sweet ball of yellow has many benefits that go understated. Here are common myths about the egg yolk busted:
The benefits of food go beyond just physical well being into a deeper dimension of emotional well being. Certain foods have actually been found to reduce stress and anxiety in human beings. Eating has been shown to bring a sense of calm onto a person.
Leaders of some of the biggest U.S. corporations, from Coca-Cola Co (KO.N) to Johnson & Johnson (JNJ.N), unveiled a campaign on Tuesday to reduce the nation's healthcare costs, urging their peers to embrace wellness programs to improve employee health.