Disney to Stop Some Junk-food Ads on Kids' TV, Websites
Jun 05, 2012 10:20 AM EDT
Walt Disney Co, owner of the ABC broadcast network and a suite of cable channels, will stop accepting some junk-food ads on TV programs, radio shows and websites aimed at children, according to sources with knowledge of the plan.
Like Us on Facebook
Disney Chief Executive Bob Iger and first lady Michelle Obama plan to make an announcement on Tuesday in Washington, the sources said.
The United States faces an obesity epidemic. Nearly one-third of U.S. children are overweight or obese, and a 2006 Institute of Medicine report said junk food marketing contributed to childhood obesity.
The Disney move follows New York Mayor Michael Bloomberg's announcement last week of a plan to ban sugary drinks larger than 16 ounces (about half a liter) in most restaurants, theaters, delis and vending carts throughout the city.
The ban, also aimed at fighting obesity, would affect drinks equivalent to what McDonald's Corp calls small and has incensed food and beverage makers, many of which have agreed to voluntary nutritional measures.
Disney plans to cut advertising during children's programming on its networks such as ABC and Disney XD or its kid-focused websites for foods that fail to meet minimum nutrition requirements, the sources said.
A Disney spokeswoman declined to comment on Tuesday's announcement.
The media and entertainment conglomerate introduced voluntary guidelines in 2006 that prohibited licensing of Mickey Mouse and other Disney characters for foods that fail to meet minimum nutrition the requirements.
The guidelines set limits on the amount of calories, fat and added sugar for main and side dishes and snacks.
Last year, top U.S. food and drink makers including Kraft Foods, Coca-Cola and Kellogg Co agreed to voluntary nutrition criteria for products advertised to children.
Tea has been recorded long in centuries to bring good health, wisdom and happiness. With its powerful benefits, tea has been a point of many studies. Research has proven that tea aids in weight loss, lower cholesterol, help diseases including cancer, diabetes and heart problems.
Processed foods are synonymous to obesity, type II Diabetes and high blood pressure. It has bad reputation for bringing huge calories and elevated blood glucose and blood pressure.
The announcement of Burger King's Canada move a few months ago caused many eyebrows to be raised, but that was before the company made public just how much they'd be saving up by moving to the friendly North American country: 1.2 billion dollars.
U.S. Consumers, Ready To Accept Genetically Modified, Nanotech Products If It Is Healthy And Safe, New Survey Reveals
A national survey done by the North Carolina State University and the University of Minnesota representatives suggests that most U.S. consumers are ready to accept genetically modified and nanotech products if it is enhanced with nutrition and are safe.
Starbucks Wireless Chargers – Starbucks announced that from Tuesday, there would be 200 stores in the San Francisco Bay Area which count with wireless charging spots.
The Lee Memorial Health System has announced that they believe food is very important in the recovery of patients in their hospital so they are really working on making their cafeteria be different and defy the generalization of people that hospital food is not really appetizing.