Go Pro Competitor 'Graava': This New Toy Edits Videos For you

Aug 06, 2015 07:00 AM EDT | By Mikey Blanco


Watch out GoPro! There’s a new kid on the block sporting some snazzy new tech. The Graava camera will be able to filter through your footage and capture “the best or most exciting moments.”

You will be able to take video, let it roll, and let the Graava camera take out the boring parts and only include the parts you most probably want. It does this by using a variety of sensors including camera, microphone, accelerometer, GPS, and heart rate monitor.


For instance, a stroll in the park may seem mundane enough, but if something interesting happens and is recorded with the sensors, then that clip is automatically "put aside". Whether it is something that you see, hear, do (like accelerate), or even something that excites you, the Graava camera will take these clips and, just like your brain, make a memory of it in the form of a five minute video.


The camera boasts high-resolution images at 1080p/30fps or 720p/60fps. Still images and hyperlapses can also be captured through its 8mp lens. It also comes at a wide angle 130-degree view.


Graava CEO and co-founder Bruno Gregory says, "Millions of videos are shot every day, but very few people actually have the time, experience, or software necessary to edit the hours of footage they have after a long day skiing or zip lining."

He envisions a revolution in a way people share and edit their video experiences. Like a GoPro, it can be used for filming sports action, day to day events, and can definitely be used as a bike or dash cam.

Screen Shot 2015-08-05 at 4.05.40 PM copy

On the Graava website you can see their official media statements and portfolio, as well as a massive $150 discount if you order before Sept 1, 2015. 

The ground has been set for a potentially revolutionary camera that changes user experiences and makes the most out of the hundreds of hours of video that you take. Is the Graava camera enough to compete with the GoPro? You decide.

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