When Foodgramming Turns into 'Bread and Butter': Food Instagrammers Take Over ECommerce

Nov 18, 2015 08:57 PM EST | By Steph Tortogo

Close

It is quite remarkable how only in a span of years, the technological advancement has taken things, in all aspects, to the next level.There is no denying that the web is a huge place where people could make use of whatever they have to offer, and this group of youngsters have maximized theirs creatively.

19-year-olds Natalie Landsberg, Gillian Presto and Emily Morse have created a joint account called @New_Fork_City where they cleverly and innovatively showcase snaps of their food, also known as #foodgramming, through the massively popular mobile app, Instagram. They were only being normal Instagram users doing the usual, until their follower count skyrocketed to six digits.

Nowadays, most people eat with their eyes and that's a fact, and since the girls' grid of food photography is no joke, they have attracted thousands of people and are now being courted by restaurants and food spots for advertisement and promotions. For posting a stylish and flattering image alone, they earn up to $350. Just imagine how much more they can accumulate if all the restaurants in the city would seek help from them. Their parents, being supportive and seeing so much potential for future legitimate business through their daughters' efforts, have spent almost $15,000 just to trademark the name New_Fork_City.

Apart from @New_Fork_City, there are other Instagram users who have turned their accounts into an advertisement ground and have made use of their skills in a very wise way. There's @nobread, @eatingnyc, @trendsontrends_ and a whole lot more. According to these passionate individuals, it's not always the easy route.

In order for them to be able to run an effective account, they must prove themselves to be a credible and trustworthy source. Not everything goes according to plan so what these Instagram entrepreneurs are doing isn't as easy as we think it is.

They place their opinions toward a kind of food and everything else out in the open, in which thousands of people will be able to view, putting their perception and preference of things out in the open.

© 2018 Food World News. All rights reserved. Do not reproduce without permission.

SHARE YOUR THOUGHTS

Get the Most Popular Food Stories in a Weekly Newsletter
Food Biz
10 Facts about Fast Food Consumption Among College Students

10 Facts about Fast Food Consumption Among College Students

Many college students are obese because of fast food consumption. This is a serious problem, which isn't as difficult as problems with learning. However, it's very difficult to refuse the consumption of fast food. A group of academic experts from a company CustomWritings (which offers professional essay writing services) offer 10 interesting facts related to this problem, which are very interesting.

5 Foods To Eat To Get A Perfect Nights Sleep

5 Foods To Eat To Get A Perfect Nights Sleep

Everyone wants to sleep well at night, but it seems that so few of us actually understand the correlation between what we eat and how we sleep. While we understand that getting a great night of sleep on a regular basis is essential for good health, it is another thing entirely to understand how we can actually get to that point.

How what you eat affects your teeth

How What you Eat Affects your Teeth

We constantly hear how diet influences our health, after all, we know that eating too much of the wrong type of food can make you overweight and lead to you developing dangerous diseases like diabetes and heart disease.

Food Tech
How to Choose the Best Food for Perfect Living

How to Choose the Best Food for Perfect Living

Selecting the right food is a great job which should be carefully done on one behalf of the health status.

Elizabeth Reid In New York City: Eat Like A Local

How to Eat Well When on Vacation

Finding new restaurants to eat at while on vacation doesn't need to be a stressful experience. With a little research, making the most of your surroundings, and some help from the locals, you can have a culinary experience that enhances the whole trip.

What to Consider When Camping through Wine Countries?

What to Consider When Camping through Wine Countries?

It's absolutely and insanely expensive, so never mind. You would probably think like this when somebody invited you to spend a weekend in a wine region. Perhaps you presume that wines are expensive, so as its origin, right? That makes sense. But you, my friend, should know that there is a way to enjoy and explore the valley on a dime.

Real Time Analytics