The Near Death Experience of Cereals

Feb 25, 2016 05:00 AM EST | By Rhea Penaflor (

Like humans, cereals are now facing its near-death experience because yuppies prefer to eat at fast food chains than eating cereals for breakfast at home. 

According to Mintel's survey in 2015, almost 40 percent of the teenager-respondents said cereals were an inconvenient breakfast choice because they had to clean up after eating it.

The culprit of cereals' near death can be attributed to sheer LAZINESS. That's right. Americans are either lazy or too busy to even bother washing or rinsing their bowl of cereals.  In Mintel's survey, other respondents also answered that there's too much sugar in cereals or that it's hard to keep milk as its complement for a long time in the fridge. 

Cereals have become America's staple food for decades. According to Organic Facts, cereals has nutritional benefits as they are rich in complex carbohydrates that provide a person with ample energy, and help to prevent cancer, constipation, colon disorders, high blood sugar levels and also enrich overall health with abundant proteins, fats, lipids, minerals, vitamins, and enzymes. Cereals are likewise enriched with niacin, iron, riboflavin and thiamine, and most cereals have abundant fiber contents, especially barley, oat, and wheat.

Cereals also have soluble bran that aids in lowering blood cholesterol levels and keeping heart diseases at bay. Cereal consumption also means an intake of high amounts of protein; breakfast cereals are often eaten with milk that makes for a protein-rich meal. For infants, iron-fortified cereals are said to be the premium solid foods.  These are the benefits of having cereals for breakfast only when you are sure that they are not genetically engineered corn.

The more relevant concern on cereals is the danger that the corn used in the cereal is GMO corn.  While long-term effects to humans are still undetermined, this can actually be the main trigger on why cereals lose its popularity among American consumers.

Now that you know that the cereal industry experiences a sudden drop in demand, you can start checking your grocery list. 

Is cereal still on your grocery list?

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